“When all think alike, then no one is thinking.” ~Walter Lippmann, Journalist
The Pinnacle of Innovation
Game Changer Awards to Fund Innovative REALTOR Party Work in 2012 Eleven REALTOR® Associations won My REALTOR® Party Game Changer Awards last month for their innovative plans to engage REALTORS® in advocacy and community outreach. “From a new housing turnover index, to REALTOR® involvement at the political conventions, to housing programs for the elderly, to voter registration initiatives, the winners are making the communities where we live and work better places,” said NAR’s Director of REALTOR® Party Activities Tom Salomone. “It’s the REALTOR®-Way,” he added. Congratulations to our winners! Read about the Game Changer Winners For more information, contact Kyle Lambert-London (email@example.com/202-383-1203)
Nashville REALTORS® Support Collaborative Mass Transit Alliance From commuter-frustration to air quality, the Greater Nashville Association of REALTORS® (GNAR) understands the critical impact that transportation issues have on the quality of life in their region, -- and they’re doing something about it. With an NAR Smart Growth Grant, GNAR provided $10,000 in funding to the Transit Alliance of Middle Tennessee in support of the Transit Citizen Leadership Academy. The goal is to educate key community leaders on the complexities of mass transit. By preparing them now, the planning that lies ahead for a system of mass transit in Middle Tennessee will be a well-informed, cooperative process. Read more about the Greater Nashville Association’s Involvement
Washington State REALTORS® Score Victory in Edmonds Mayor’s Race About seven months before the recent mayoral race in Edmonds, Washington, the REALTOR® candidate was trailing by about 11 points in the polls. Reaching out to NAR’s Campaign Services Department, the state association developed a plan and secured the support they needed. REALTOR® Champion Dave Earling came out victorious in November by more than 65 percent. Through polling, direct mail, automated phone calls and a customized campaign strategy, NAR and the Washington Association worked together to bring about success. Read more about the Washington REALTORS® Victory in Edmonds
Los Angeles Area REALTORS® Move Quickly to Win City Council Special Election Four local REALTOR® Associations in California, fortified with NAR campaign resources, banded together to help elect REALTOR® Champion Joe Buscaino to the Los Angeles City Council. The Beverly Hills Greater Los Angeles, Glendale, Pasadena Foothills and South Bay Associations turned this special election into a REALTOR® Party win. Polling, advertising and an abundance of local grassroots support helped us “make the deal,” said James W. Litz, government affairs director for the Los Angeles Association. “The amazing part was that this campaign took place over the Christmas/New Year holiday, and the REALTOR® Party was able to deliver, helping us keep a tight schedule for a January 17th election, after a November 8th primary,” Litz added. Read Beverly Hills Greater Los Angeles Association Article on Campaign Win Read LA Times Blog about Buscaino Win
Mississippi REALTORS® Show How to Win With Employer-Assisted Housing In this economy, it’s not easy getting anyone to part with money. But in Mississippi, thanks to a statewide program of education and outreach, REALTORS® are finding some success, despite the hard times, in convincing employers that helping their employees on the road to home ownership is a win-win situation. The Mississippi Association used a $60,000 workforce housing grant from NAR to help increase awareness of a new state law that provides tax incentives to employers who assist their workers in becoming home owners. Read more about the Mississippi Association’s success in promoting workforce housing
Share Your Success Stories
We know there are many more examples of how REALTORS® are putting My REALTOR® Party resources to work to implement successful, creative advocacy and community outreach programs. Send us your success stories, including links to videos and other online information so we can highlight them on the My REALTOR® Party web site and in this monthly newsletter. Email your stories to: firstname.lastname@example.org
This newsletter replaces the NAR Weekly Report for this week and every second week of the month. If you missed last month’s My REALTOR® Party News read previous issues here.
Dale Stinton, NAR CEO
Tom Salomone, Director REALTOR® Party Activities
Welcome to the fourth of our monthly updates on My REALTOR®Party.
We all like to believe that we think of everything, but the truth is we don’t. While the My REALTOR® Party Initiative is comprehensive and full of opportunities, there’s more to do. State and local REALTOR® Associations are not only thinking outside the box about advocacy and community outreach – they are doing it!
That’s the point of the My REALTOR® Party Game Changer Program. And we’re very proud to award this year’s winners –11 of them -- the funding to help put their innovative ideas into action. Be sure to read about winners in this issue and visit the Game Changer web page. You might even be inspired to try one of their ideas in your state or community!
Dale Stinton and Tom Salomone
NATIONAL ASSOCIATION of REALTORS® Headquarters: 430 North Michigan Avenue, Chicago, IL 60611 DC Office: 500 New Jersey Avenue, NW, Washington, DC 20001-2020